I think lots of boomers and gen-x do care. (At least the ones I know). They just aren’t tech literate enough to do anything about it.

I think we need more privacy oriented devices and software with simple ux, and advertising that isn’t targetted at the tech community.

Run some TV ads for a privacy enabled smartphone, and play up how it works just the same as your current phone but doesn’t spy on you. Shit like that.

I’ve said it before and I’ll say it again, defederation should be removed from the protocol. (And replaced with a default ban list that can be overriden by the user).

Each instance should basically just be a set of default settings that are used to access the same shared pool of content.

This removes the new user hurdle, because they can now join any instance and not be worried that they are making some important, permanent decision. If they find that they don’t like something about the instance, they can tweak their settings later.

Also, some of the other solutions to this issue carry significant risks. Pushing users towards a ‘default’ instance increases centralization. Apps that are preconfigured to use a specific instance are even worse (since people wont want to change instance if it means giving up a familiar app). Without some degree of vigilance decentralized services tend to centralize over time. This gives too much power over the entire fediverse to a handful of instance admins. If an instance with 60% of all users starts defederating all smaller instances, most users will just migrate to the larger instance.

This isn’t just some theoretical that I pulled out of my ass, its an easily abusable weakness of federated services. It has been abused in the past, and there is no reason to believe it wont be abused again.

Google used it to kill XMPP. Facebook will almost certainly use it to kill mastodon, once they siphon enough users and content to build a critical mass. Microsoft is so notorious for using this strategy that they has their own internal phrase for it: Embrace, Extend, Extinguish.

https://en.m.wikipedia.org/wiki/Embrace,_extend,_and_extinguish

I haven’t really noticed that tbh, though I definitely believe it. A sizeable portion of people who populate ‘alternative’ platforms, are the people who get kicked off of, or censored on, mainstream platforms.

Unfortunately, that often means that those platforms struggle to attract regular users and content, since regular users are scared away by the existing users bad behavior…

The only way I can see those platforms really getting over that hump, is when the major platforms make stupid, overreaching, and greedy decisions. Pushing their regular users away, and onto those alternative platforms.

I don’t know what it will take to get ‘regular’ users migrating off of youtube. But I can tell you right now that I will NOT accept watching ads, nor will I ever pay a cent to google.

The day that I am unable to block ads on youtube will be the last day that I use it.

You could give Odysee a try. I was pleasently surprised at how well it works, and how nice the UI/UX is. Especially considering it is a decentralized platform.

It’s missing a lot of the content that youtube has. Especially if you trying to look up a specific video or niche topic. But there’s still a lot of great content available if you are happy to browse.

Odysee is a great, decentralised alternative if you are looking to jump ship.

If you do end up sticking with youtube, ReVanced is good. Smart Tube Next is good for TVs, and firefox + ublock origin on desktop.

Check out Odysee. Open source, decentralized, great interface. It’ s a great youtube alternative but is unfortunately still a little lacking in content.

Hopefully youtube continuing to pull shit like this will drive users there, much like reddit has driven users here.

Google is an ad company. To them, a web browser is nothing more than a tool for collecting user data and delivering ads.

When you use a chromium based browser you are allowing google, an ad company, to decide what the future of web browsing should look like. And this is the result.

Firefox is the ONLY browser which is genuinely competing with google. Do you think ad and tracking blockers are going to get better or worse once they die out, and literally every major browser is running on chromium?

Use firefox and u-block origin. Enjoy a superior, ad free, browsing experience, and support the future of an open web.

Yeah… fuck that lol. Why would you ruin pefectly good FOSS by knowingly slapping proprietary adware crap on top of it.